Monthly Archives: April 2012

While there has traditionally been a stigma attached to self-publishing, for some writers the option to self-publish has many advantages.

Advantage 1: Self-publishing allows you to make a much larger profit on each book sold. If you already have a channel to sell your books, self-publishing can make the writing/publishing process more profitable than having your book traditionally published. Writers who frequently speak at conferences, for example, might benefit more from self-publishing than from using a publisher.

Advantage 2: Self-publishing gives you complete control over your editorial and design. If you want to use your book to brand either yourself or your company, you can use your cover in ways a traditional publisher would probably not consider. You can be much more free with plugs to your own products and services in a self-published and not be concerned that they’ll be edited out.

Advantage 3: Self-publishing allows you to set the timeline. If your book is related to a current or upcoming event, you can push your schedule to ensure that you have printed copies of your book on-hand when that event happens. A publishing house has its own schedule that doesn’t necessarily coincide with yours. It will likely take much longer to see your book in print than if you self-publish.

Advantage 4: When you self-publish, you retain all copyrights. If your printed book doesn’t sell the way you expected, or if you really want to re-purpose it as a video or ebook, with a traditional publisher you are stuck. Your contract likely prohibits you from using your content in any way without them. As a self-publisher, you can create ebooks, articles for your website, videos, or booklets from your book’s content without contractual repercussions.

Of course, being a self-publisher also has its hardships. You need at least some initial financial outlay to self-publish a professional looking book, and if the book fails to sell, there is no one to blame but yourself.

However, for the adventurous, sales-minded writer, self-publishing may be the best of all possible worlds.

Wendy Woudstra has been writing about publishing and book marketing for more than a decade. Learn more about book promotion at her website, http://PublishingCentral.com

Author: Wendy Woudstra
Article Source: EzineArticles.com
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Originally the Music Industry Connection Book Series was published in print form. In order to increase my cash flow and revenue stream I began looking at how I might make money online self publishing. Here’s what I found:

* The process to make money online self publishing is not hard.

* Making money online is not a get rich quick scheme.

* To make money online self publishing typically requires you take immediate daily action. You’ll want to get your own website. The first step is to get your own web address .

* Typically to make money online self publishing you’ll need the following:

A burning desire, almost to the pint of obsession to succeed.

o A product like an ebook, info-product or special report to sell.

o Website, minisite, webpage or blogto sell and promote your product from.

o A way to accept credit cards online

o An ebook marketing plan.

o A quick secure way to deliver your ebook, info-product or special report to clients.

o You’ll want to get your own domain name, url or website address.

A burning desire is needed because you’ll undoubtedly have days, weeks even months were you are seeing little to know revenue being made. I’m not sure if your born with the capacity for burning desire to the point of obsession or not, but it seems like a prerequisite to achieve certain levels of success. You must tap into your own capacity for burning desire and apply it.

Creating a product like an ebook, info-product or special report is relatively straightforward and will afford you the opportunity to make money online self publishing. Here is what you do.

* Write about what you know.

* Include references and links to professionals and experts in that field, it adds credibility to your ebook, info-product or special report.

Your information can be as short or long as you want. To ensure value for your readers, your writing should do one or more of the following:

* Solve a problem

* Answer a question

* Tell a compelling story

* Give credible references and resources

In our micro-wave society we tend to want what we want, how we want it, when we want it. Give readers this, market your e-product daily almost to the point of obsession and you will position yourself to make money online self publishing.

This is meant to either get you started or get your creative juices flowing so you can create and implement a practical plan for your ebook, info-product, special report or self published paper back book. Remember your plan need not be elaborate for you to achieve success. It does call for you to take immediate daily action.

One of the best ways to help yourself is to help others. Please link to this page, forward to others, book mark in your favorites and take immediate action today.

JaWar, is the Author of the Music Industry Connection Book Series, How to Self Publish for Profit, the Atlanta Modeling Industry Secrets Revealed and numerous ebooks and special reports. He is a music business and self publishing consultant with an emphasis on marketing, strategic planning and implementation. To book JaWar for speaking engagements or set up consulting time call 800-963-0949 or contact Hasson at 404-964-1880.

Author: Ja War
Article Source: EzineArticles.com
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If you are considering publishing an ebook, you may be asking yourself these questions. What is the most cost effective and easiest way to go about creating an ebook? After it is created and published, where will I go to distribute it? How much will I make from my ebook?

There are a variety of ebook distributors to choose from and below is a list of just a few.

Amazon Digital Text Platform or DTP as it is known in the digital world. With this platform, you will be able to upload your book without using any middleman to take a portion of your profits. Amazon also offers 70% royalties after adhering to some specific rules.

Smashwords belongs to the list of pioneers in ebook publishing and is a true do it yourself operation. With their free style guide, it is simple to create your very own ebook and have it ready to sell within minutes. The amount they charge is small so you will get the lion’s share of the profits generated from your creation.

Lulu just happens to be a designated aggregator for the Apple iBookstore. When you publish with Lulu Apple gets 30% of all the revenue generated on the iBookstore. You will receive 80% and Lulu gets 20% of what is left after Apple gets its cut.

FastPencil provides distribution through Barnes & Noble’s ebookstore. You will be able to self-publish using their easy packages. Royalty rates with FastPencil are similar to Lulu.

How To Self-Publish

Publishing an ebook may be the best way to get your message out to potential readers. Many people choose to publish ebooks to sell to others on the Internet, and still others publish them as a means of generating traffic to their business websites or to gain credibility online by giving them away. Either way self-publishing is a great way to get your book online quickly and begin to gain visibility for your purposes. But how does one self-publish their product? Here are some tips.

1. Make sure that your book is well written and about a topic that will be interesting to others.

2. The cover should grab the attention of your targeted audience. Just like with print books, the first thing that will be seen is the cover of your ebook. If it is not interesting and professional in appearance, most people will not give it a second thought.

3. Pricing your ebook correctly will help it sell. With the abundance of books for sell on the Internet, pricing cheaply is the best way to go.

4. Be sure that when you publish your ebook you have the option of setting your own price.

5. Marketing your book is one of the most important things you should do once you have completed all of the above. After all, you won’t be able to sell it if no one knows it is for sale nor where to find it.

Once you have all of the above accomplished you will be set to rake in the earnings. And the best thing about this is that you will be able to do it all over again, as many times as you want, whether you are selling it for a profit or giving it away as proof that you know what you are talking about.

Hint: Get help on bookkeeping services today!

Author: Peter Sobel
Article Source: EzineArticles.com
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The manuscript is completed and polished, and ready to be sent to an agent. Once an agent agrees to represent the manuscript, they will solicit a publisher with the hopes of getting a best-selling novel. It sounds easy, but traditional publishing poses many frustrations.

It makes sense that a publisher chooses books on their commercial marketability. They are in business to make money, but choosing a manuscript is very subjective. Most publishers don’t accept unsolicited manuscripts, and the author needs an agent. The process is difficult, and rejection should not be counted out. Really, one person decides what the reader gets to read, and if it has the capability to make money.

However, a fairly new market has opened up to authors. They can upload their manuscripts to places like Amazon Digital Text Platform, Scribd, Lulu, Smashwords, and Sony’s Publisher Portal, to name a few. The ereader technology is providing a rival for traditional publishing avenues. It is inexpensive as there are close to zero distribution costs, and the turnaround time is quick. The author can upload his work, and then the buyers can download it to their Amazon Kindle or other ereader device.

These are definite pros of ebook publishing platforms, but along with the positive, there are negatives. The author may experience different frustrations.

These frustrations include:

• No profits from the book. Some ebook authors sell their books for free or at a low cost to improve download numbers

• Lack of advertising to make the public aware that the ebook is available

• Saturated market of self-published ebooks

On the other hand, the author has full control of the book. They determine the restrictions like how many times their book is downloaded for a single purchase, and the number of devices the ebook can be transferred to.

Although not without its share of frustrations, ebook self-publishing may still see growth due to the tedious rejections authors get from traditional publishing routes. In addition, the consumer will have more choices on what they read on their ebook reader.

Whether authors use traditional publishing means or ebook self-publishing, it really matters little to ebook reading enthusiasts as what they’re after is the convenience of reading on the go. Visit us to see which portable ebook readers are the most popular and why!

Author: Travis Van Slooten
Article Source: EzineArticles.com
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*The succeeding article is about Marketing Self Published Books, Online Marketing Campaigns, Book Marketing Strategies, and many other useful tips about book marketing.

Being a good book marketer is just as important as writing a good book, and requires certain qualities for an effective campaign to bear the fruits of success.

Being a good book marketer, however, does not necessarily guarantee profitable sales but they are nevertheless the ideal values that authors should have and manifest so that the book will be made known to its demographic readers.

Whether you are a self published author or a book marketing services provider, it would be helpful to appreciate the importance of the following book marketing values and qualities in order for you to market more effectively:

Self-initiative. A good book marketer is proactive and does not fall into a false sense of complacency that the publishing industry will do all the marketing works for the book.

Being a good listener. A good book marketer welcomes ideas and suggestions from all sources, and is fair minded enough to find marketing wisdom from the pronouncements, including reader comments, genre experts’ opinions, book critics’ reviews, publishing industry executives’ perspectives, and advice from book marketing services providers.

Being a good decision maker. A good book marketer knows how to determine which among the many book marketing options, both online and offline, will be effective in promoting his book. He knows how to find the right kind of balance from among the many marketing options presently available. He does not waste time on pursuing or insisting to market with futile and cumbersome practices that does not yield profitable sales income.

Being a practical businessman. A good book marketer makes a sound marketing plan even while still in the process of writing the manuscript, and considers what could be effective marketing resources. The marketer also researches for effective, cost-efficient marketing options; studies the trends or in relation to reader preferences; and evaluates the success-failure ratio and effectiveness of the marketing options chosen. More specifically, the business-minded marketer also compares the book price, success factors of the genre competition: How did these authors market their book? Is the author concerned in a similar situation to also benefit from the success example, or are there factors that distinctly differentiate them thus calling for a totally different marketing plan?

Having versatile professional values. A good book marketer is multi-talented in every aspect and respect, endowed with certain worthy professional skills including the cleverness of an entrepreneur, the wisdom and sound advice of an expert, the inspiration of a motivational speaker, and the charm of an entertainer.

Resourcefulness and flexibility. A good book marketer accepts marketing failures in a constructive sense to find better and more effective means to promote the book.

Complete commitment. A good book marketer is committed to all aspects of the book marketing process, from start to finish, including the progress of the book promotion, and the evaluation of its effectiveness.

Learn more about the dynamics of marketing self published books,
book marketing strategies and many other useful tips about online book marketing.

Author: Jake Olvido
Article Source: EzineArticles.com
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