Category Archives: Book Marketing

Today, more than every before authors are presented with publishing opportunities that have never existed before. This is not to understate the hard work that authors have to go through to get recognition, write great books, and make a full time living from their passion of expression. However, it is to say that today, due to advances in communications technology, authors can now get their books distributed much easier than they could a decade ago. One very popular way that authors are distributing their work is digitally through ebooks. Digital books are gaining so much popularity that even some of the most popular authors in the world have used it to distribute their books. Stephen King for example published “Riding the Bullet” exclusively in ebook format. When this ebook began distribution over Barns and Nobel and Amazon.com there was so much demand for the download that the servers of these two book giants slowed down almost to a halt. People that wanted to download the ebook were put in a large queue with the hundreds of thousands of other who downloaded the ebook as well.

It’s not only big name authors that are finding success in ebooks. We at Ebook Architect have been helping authors create, market and sell their ebooks online for years now with great success. Many of these people are first time authors and are often amazed with the success of their ebook sales. Below are some of their ebook writing tips.

Don’t underestimate the power of the Ebook

Ebooks are still looked upon as unpopular by many authors who have not yet taken the time to learn about the success within this industry. For example, while the traditional publishing industry growing at the sluggish rate of 5% a year the digital publishing industry is growing at rates between 30% -50%. This means that the opportunities within the publishing industry are growing at a fraction of the rate that opportunities within the digital publishing industry are growing.

To set up an ebook you don’t need to be a tech wizard

Setting up your ebook from the idea conceptualization stage to the selling stage can’t be completed overnight but it is definitely something that can be done by anyone regardless of your technological background. If you can use a word processor then you can create and sell an ebook online. While it is recommended you set up your own website, it is not necessary. There are outlets such as amazon.com, EBay and Lulu.com to name only a few sites that allow you to post your ebook on their servers.

Setting up an Ebook site is virtually costless and you keep 100% of the profits

With traditional publishers you’ll be lucky to see 10% of the profits from your book. With ebooks however, you keep 100% of the profits minus the fees required to set up the site which are minimal. Here is the fee breakdown for ebooks vs traditional books

Ebook vs Book cost

Ebook = Free to create an unlimited number of copies

Book = Approximately $1500 for 200 copies of a 200 page soft cover book

Rights and profit

Ebook = You keep 100% of the profits and rights to your ebooks

Book = You get 10-40% royalty (usually about $2-$5/ book)

With the above examples it is easy to see that for first time authors ebooks make a lot of sense. The risk associated with publishing an ebook is much lower than it is with distributing a soft or hard cover book. Likewise, as an ebook author you’ll keep virtually all of your own profits.

If nothing else, it is something worth consideration. Ebooks may not replace traditional paperback books, but they certainly are gaining popularity at a rate that should make all authors stop to think about how they could use ebooks to their advantage.

Written By John R. Ebook Architect http://www.zizzoo.com/guides/ebook/index.php

Author: John Sweeney
Article Source: EzineArticles.com
Android tablet, netbook

It has never been easier for writers to publish their books than today.

As a writer yourself, all you have to do is visit Amazon’s Kindle platform, to easily write and publish your potential bestseller Kindle eBook.

Besides being so easy to use, there are a lot more other reasons that make it worth publishing a Kindle eBook on Amazon.com.

1. Publishing your Kindle eBook is easy. You just have to write your book in Microsoft Word or any other word processor and follow the few steps mentioned in Amazon’s Help files.

Depending on your skills and the speed of the computer you use, the formatting of your book can be completed in half an hour.

2. It is difficult getting contracts signed with traditional publishers, and also difficult getting your book published through them.

Moreover, with margins dropping in the industry, you have to be careful signing contracts with companies that may soon shut shop.

If you get involved with such a publisher and the company collapses, it may take years before you can actually publish your book elsewhere.

If you publish your Kindle book on Amazon.com, this is not something you will have to worry about. There are no contracts to sign (other than Amazon’s Terms of Agreement), and there is no chance of Amazon winding up their operations for many years to come.

3. The greatest benefit of printing eBooks is that people can read them using any digital device, not only a Kindle. As long as you use Amazon’s apps, the eBook can be read on iPhones, iPads and your desktop computer.

4. Self-publishing is a profitable venture. While top-selling authors make millions of dollars, you at least have the possibility of making a decent income and the satisfaction that your book is finally published.

Moreover, with Amazon’s Kindle sales growing rapidly, and the average income of their customers around $80,000, you can be sure they have enough money to spend on whatever you offer, and thus help you raise your own income levels.

5. Once you are on Amazon’s Kindle as an author, your credibility and expert status on your niche improves.

This in turn ensures you do well in your sales, and even plays an important part in branding you as an expert in your niche.

It also helps create a marketing funnel you can use for marketing backend products and services you have to offer or for getting booked for speaking engagements. This, in fact, is one of the major sources of income for self-published authors.

Remember that you don’t need a large tome to make it big on Kindle. All you need is to provide useful content to people that need answers to all the questions you can answer.

Once you provide them information they need through an Amazon Kindle ebook, you will be considered an expert they can rely and trust on, even with your future publications.

Amazon’s reporting an increase in sales of Kindle books, proves that the ebook market is not dead, but has expanded.

It is because of this huge market for ebooks that many authors today prefer to first self-publish their works instead of opting for traditional print publishing.

Contact us if you want to make a book that can brand you as an authority and get you more clients and customers.

Priya Shah is a former journalist, editor. online publisher and content marketing consultant.

Author: Priya Shah
Article Source: EzineArticles.com
Android Smartphone

Amazon’s Kindle platform has made writing and publishing a book a breeze. Everything is in your hands. It’s never been as easy to become an author. Let’s look at why Kindle publishing may be in your future.

Here are the primary reasons.

1. Traditional (Also Known As “Legacy”) Publishers Are Hurting

Margins are dropping throughout the industry. eBooks may, or may not, save traditional publishers. This means that at this time, you need to be wary of signing contracts with companies which may not be in business a year from now.

When a company winds up, it’s a long process. After you’ve signed a contract, you’ve made a deal. It may be years before you can legitimately publish your book elsewhere if you’re caught up in a company collapse.

Additionally, book publishers are mere shadows of what they used to be. It’s hard to get a contract, and trying to get a contract can take years.

2. A Huge Market for Your Book: Millions of Keen Readers Own E-Reader Devices

The big benefit of eBooks is that you can read them on any digital device. You don’t need a Kindle. I own a Kindle, but I prefer to read my purchases on my iPad, iPhone and computer, using Amazon’s apps.

Most readers believe that they need a dedicated e-reader, but this just isn’t so. As buyers become more comfortable with reading anywhere they choose, the already huge market will expand.

Interestingly, Amazon reports that sales of print books, both softcover and hardcover, have risen too. The eBook market isn’t cannibalizing print, it’s expanding the book market.

For me, and for many other writers, the huge market for eBooks is the primary reason we self-publish.

3. Publishing Your Books Is Simple on the Kindle and Other Platforms

New writers worry about formatting for e-readers, but it’s simple. Basically, write your book in Microsoft Word, or any other word processor which can create DOC files. You need a couple of additional steps, these are described in Amazon’s Help files.

For most books, formatting will take around half an hour, depending on the speed of your computer.

If you don’t want to format your manuscript yourself, you can hire someone to do it very cheaply. Just email your manuscript, and you’ll receive a beautifully formatted eBook in return.

4. Self-Publishing Is Profitable

The market’s huge, which means that there’s room for you, too. Top-selling authors are making millions of dollars. You may never reach these heights, but you can make a decent income, and most importantly, your book will be published.

If you want to write a book, the world has changed. Is Kindle publishing in your future? It’s in mine.

Become an eBook entrepreneur. Angela Booth has been selling information products online for years. Discover her secrets at http://www.infoproductmaestro.com/package.html — her new package shows you how to build the perfect business.

Angela writes about many ways of making money from your writing in her free weekly ezine: http://www.freelancewritingezine.com/

Author: Angela Booth
Article Source: EzineArticles.com
Eco Friendly

Deciding to write and sell your eBook to make money for the first time, you have to plan it. To make sure that you come out with flying colors, you have to plan each and every step carefully. If you feel uneasy about planning you will have to read some books first on how to write an eBook.

This will empower your plan to:

-Self plan
-Self write
-Self edit
-Self proof read
-Self design or get help
-Get an ISBN number
-Create a payment options for the buyers.
-And now apply the sales and marketing strategies plans to make money.

Now since all this seems to be too complicated and a lot of work lets lets look at it again. Once you planned every action in small and easy steps for your book plan it will become easy you can do it. Let’s figure out the most important strategies without which your book will not be able to make money for you years after year.

1. Writing Business Plan Outline:

In case you are not able to write a business plan, you will not be able to create the actual picture of the process that you have to go through for writing an eBook. Plan will give you an outline of the expense, time it will take and step by step planning directions will keep you going from one step to the other. The process of writing eBooks and selling it simplifies with planning and promotes self publishing.

2. ISBN numbers:

ISBN has significant importance to the book and you as a writer. This number is easy to obtain and costs around $300. Since there are two kind of publishing book numbers choose the one that suits your book title and your selling strategy. Once you have an ISBN # you can sell your eBook from Amazon books also.

3. eBook Editing:
Once you want to make good money by selling your eBook it is important to invest in your eBook. Get your book edited professionally. It will give your book a professional standard, easy to promote and easy to sell.

4. Graphic Designer:

For the pictures and designing the graphics makes big difference to the look and impression of the book. It sells on a higher price giving you more profits and you are able to make money in the first edition. So do spend money in a graphic designer.

5. EBook Covers:

Good quality professional covers will invite everyone to buy the book.
The extra money that you will spend in getting a great eBook cover, will help you make a good profit with the book. So do spend money for the Book cover.

Once you have taken care of these strategies besides the obvious ones, your book becomes successful as it has what it takes to sell the book. As a first time eBook writer, self publish worked for you, you will make money fast.

http://franstips.com/ultimateincomeplan Click and see an example of informative product.

http://franstips.com/articlemarketing

Author: Fran Aslam
Article Source: EzineArticles.com
Alternative energy