Beatituudes: How to Live a Blessed Life By: Deborah H. Bateman
By: Deborah H. Bateman
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“The Book of Esther: A Story of Love and Favor” By: Deborah H. Bateman
The Book of Esther: A Story of Love and Favor
By: Deborah H. Bateman
The Book of Esther: A Story of Love and Favor
By: Deborah H. Bateman
#1 Amazon Best Seller in Christian Old Testament Commentaries
7/3/12
Printed materials serve as a visual clue for people who see them. Some of them are Bookmarks, Business cards, postcards and promoting your book. Hence, book marketing is essential to build legitimacy, increase the books credibility and is a stepping-stone for potential sales. Below are some of the most common tactics used for book marketing techniques:
How To Start Book Marketing?
Postcards
They are cost effective and inexpensive. Give postcards to your close friends and ask them to send to their friends. Form a chain so that many people get these postcards.
1. Send a business card stating useful information about your book.
2. Form a group, go to event places, and distribute various copies of brochures.
3. Frame a postcard with all the information about your book listed on it.
4. Get large copies of autographed books.
Printed Bookmarks
1. Give them to people at social events and book signing sessions.
2. People will have a look at them for future book events.
3. Make a note of your next book signing campaign date and time, publish it and give it out as a
reminder.
4. Tell your friends to give these bookmarks to their friends.
Business cards
Build a network and pass on a business card with information about you and your book. This will help agents, publishers, reporters, and readers to remember you and your book.
1. It doubles as a bookmark for readers.
2. Give them out at book signing campaigns and speech sessions so that people can pass it onto others.
Posters
Put a poster in view of advance of your book marketing campaign.
1. Put a poster of your book, where verbal speech is not possible. Posters send out a subtle and powerful message.
2. Place posters near you on the writing desk. It will be a great source of inspiration.
3. Display them at all book fairs and other events.
4. Hire people to wear them at large community gatherings.
Benefits Of Online Book Marketing:
1. The cover of your book will feature on the main home page for about a month, which will be a good exposure for tons of book buyers on the Internet. Several online book marketing services also offer Flash slide show to promote books on the Internet.
2. Next, the book will feature in its preferred category page with appraisals and outline of the book, provided by you.
3. To obtain excellent search engine results, the listings of your book will be search engine optimized.
4. Formats and price structure of your book will also be showcased along with awards and other bookish achievements.
5. The Really Simple Syndication (RSS) will introduce your book to RSS users.
6. Finally, your book will get Search Engine Optimization (SEO), Purchase-path Evaluations, and Promotional Powers from some of the best domains.
Start an e-mailing campaign by sending an e-mail to all the people in your e-mail list about the announcement of your new book release. This is also one good alternative book marketing technique.
Book Marketing is very important, it gives readers a chance to know you as an author, and it helps them to understand your interest and the interesting aspects of your book.
Caleb Anderson invites you to visit Find This Online an online resource guide that offers a variety of articles written on different subjects. Offering you relevant information that you are looking for. Browse through plenty of useful articles, information, content and resources on the subject. Visit us at Here for more articles on bookmarketing.
Author: Caleb Anderson
Article Source: EzineArticles.com
Hybrid and Electric Cars
There are a lot of people who get involved with the e-book publishing business every year. The reason they get involved with this business is because it allows them to overcome many of the traditional challenges that are faced by people who try to get their manuscripts published through conventional channels. It away, the e-book publishing business is something of a hybrid. In many ways it is a lot like the traditional publishing business. However, you are in control of the process. This is both a blessing and a curse. The overwhelming majority of people who consider themselves to be authors typically lack the entrepreneurial and business acumen necessary to successfully self publish their own manuscript as an e-book you.
That’s why I highly recommend that if you are interested in getting involved with e-books self-publishing that you obtain a training course that teaches you everything you need to know about the process. I’m sure were you get a training course from — there are quite a few of them out there. What I would suggest, however, is that you carefully inspect any training course before purchasing it. Make sure that the individual or company offering a training course knows what they are talking about.
Once you understand the power of e-book publishing, you will soon understand why so many aspiring authors are gravitating away from traditional publishing channels and striking out on their own with their own independent e-book titles. It goes without saying that you can make a lot of money when you are primarily in control of the publishing process. Trust me, the advantages of getting involved with the e-book publishing business from the perspective of an author/entrepreneur are enormous.
For more FREE information about how to shortcut your way to financial success with your own home based eBook publishing business, visit the eBook Secrets website by clicking here.
Author: Ethan Evans
Article Source: EzineArticles.com
Solar panel, solar power
The more I work with authors to help them understand the ins and outs of online book marketing, the more I realize that there are five basic and fundamental mistakes that 9 out of 10 authors consistently make.
If you don’t fall victim to these five book marketing fiascoes, you’ll be ahead of the pack…way ahead. So, here are five things to avoid when marketing your books online:
1. Inadequate Keyword Research
This is the #1 big kahuna and the place where 99% of authors quite simply stuff it up. Most of the authors I work with have had little to no success marketing themselves and their books online because they’re not thinking the way Internet marketers think — they have no systematic plan for finding, targeting and ultimately dominating a list of keywords and phrases related to their book or expertise.
In order to have success online, you need to familiarize yourself with the concept of long-tail keywords; to understand how to analyze your competition; and how to know, with almost certainty, how much traffic a particular keyword gets.
Thankfully there are tools out there that do all three. You can find them at the links at the end of this article. Be sure to check them out.
2. Thin Content
Surprisingly, even prolific authors with many books to their credit — gifted writers who can write volumes on their area of expertise — somehow think that they can skate by online with just a couple pages (or even paragraphs!) of content.
Not true.
Here’s the deal: Google and the other search engines LOVE content-rich sites. This is why behemoths like Wikipedia get so much traffic. They have millions of pages in Google’s index. How many pages from your site does Google know or care about? My guess is it’s probably between two and five.
You’ll never rank well for anything other than your name with that kind of site. Bottom line: don’t think you can shortchange people online. If you want your site found, and you want potential readers to care about your book, demonstrate why they should by providing great free content upfront.
3. Ignoring Social Marketing and Web 2.0
If you haven’t noticed, the Internet is changing. In just the past couple of years, sites like Facebook, Digg, YouTube, and EzineArticles.com, along with services such as Twitter, have completely changed the way people interact online.
Gone is the top-down approach of “yesterday’s” media, which is quickly being replaced by a bottom-up system where real people, not editors, decide what’s hot and what’s not.
If you’re not using the sites mentioned above, along with about 100 others that can help you sell more books, you’re missing the biggest sea change in online marketing that you’ve ever seen. (See the links below for resources that will help you identify dozens of sites where you should be marketing your books.)
4. Failing to Build a Base of Support
It’s amazing how many authors don’t take advantage of the most powerful online marketing tool there is — the ability to build a base of support and loyal fans through things like mailing lists, or “followers” on Twitter, or subscribers to an RSS feed, or any number of other methods that traditional Internet marketers simply take for granted.
Here’s why this is so important: it’s infinitely easier to sell to people who already know, like and trust you than it is to sell to people who have no idea who you are.
If someone buys one of your books, they’re an ideal customer for your second, third, and fourth books. But if you have no way to reach the people who bought your first book, you’re going to have to go through the entire “customer-acquisition” process each and every time for every new book.
Wouldn’t it be easier to write a couple emails and send them to your fans? Or to simply put a post up on your blog with a new book announcement? This is the way authors build empires.
5. Trying to Sell Your Book
What? That’s a mistake? But isn’t that the point? Yes and no. I’d argue that by focusing on selling your book to the exclusion of everything else (see point #4 above), too many authors actually miss out on the long-term benefits of generating a loyal following online — the kind of following that buys hundreds of thousands of books.
What’s better, selling one or two books a day now, or selling thousands of books a day a year from now? Stop struggling. Start building information empires the way the most successful Internet marketers do. Stop trying to sell a book or two here and there. Start focusing on getting great content out to the people who need your book.
Sales (like you’ve never experienced before!) will inevitably follow.
If you’re not selling enough books online to make a comfortable full-time income, you’re not doing it right. I know for a fact that at least 90% of authors make crucial — but completely avoidable — mistakes when trying to market books online Want to find out if you’re one of them? Visit my free online book marketing blog and find out what the “Ten-Percenters” know that you don’t.
Author: Chris Simeral
Article Source: EzineArticles.com
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